THE CHALLENGE:
Help KBJR 6 and KDLH 3 Television maximize sales revenue for the 2014 Sochi Winter Olympics by creating corresponding sales collateral and merchandise to aid in advertiser pitches.

THE SOLUTION:
Simplify the large sales package into a single, easy to navigate bi-foldĀ for advertisers to review. Pair that with a variety of high quality merchandise pieces that can be used to drive buyer interest and reward packageĀ purchases.

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