THE CHALLENGE:
Help solve KBJR 6 and KDLH 3 Television's challenge of educating out-of-market, national advertising clients about both the station and the region.

THE SOLUTION:
Package all of the relevant information into a simple, easy to navigate Market Profile. Include information both related to the station and its value, as well as about the market to both educate advertisers and allow sales reps to speak in an informed manner when pitching packages.
FULL BOOKLET

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